In 13 seconds, 2 bombs killed 3 people and injured more than 250 others at the 2013 Boston Marathon. Let’s come together as a community with a tribute that builds a better world. (Video)
To honor the victims and the survivors, find 13 seconds to do your part to raise one million acts of kindness.
Why Raise Acts of Kindness?
If you are looking at this website, you were likely affected by the Boston Marathon bombing. In the face of such a tragedy, how can we honor the victims and survivors and stand in solidarity against senseless acts of hatred and violence that tear our communities apart?
Do just one thing that makes life a little better for someone else.
When you do something nice for someone else, your brain releases oxytocin (the hormone that causes people to bond with each other). Even better, the brain of the person who received the kind act will release oxytocin. And it gets even better: if a stranger sees you do the kind thing, then the stranger’s brain releases oxytocin too. People with higher levels of oxytocin are more likely to be generous, trusting, and kind to the people they encounter. The result: your one act of kindness has a ripple effect. By joining together to release kindness into the world, we counter, bit by bit, the fear, pain, and violence caused by the bombings. We feel more connected to each other. We honor those who lost their lives or were injured.
We are the authors of tomorrow. Let’s create a better story together. Together, we can stand against hatred and violence by each doing something, however small, that makes the world a little brighter. These small acts of light unite into something blinding.
With each act of kindness, we send a message that terror will never win. Let’s send that message loud and clear with one million acts of kindness in honor of Boston.